Development Authority Discusses Marketing Plan

The Development Authority of Rabun County met on Monday.

Development Authority Director Ray Coulombe gave a report on the current marketing strategy of the authority regarding the business park.

He said the authority has three broad focuses for marketing activities.

“There’s three things we’re going to spend money on,” said Coulombe. “One is going to be materials and tools, one is going to be on an internal audience local to Rabun County, and the third part is an external audience, target industries that might not already be here.”

Marketing materials includes brochures, promotional items and gifts, and the development authority’s website.

Also at the meeting, Jana Hill presented on the current fiber project.